About Us

We believe there is only one King — and His name is Jesus.

Not Sorry is more than a clothing brand. It's a declaration of faith. We create bold, faith-inspired apparel for those who refuse to back down from their beliefs, no matter the crowd. Our designs are a reminder to stand firm, live boldly, and wear your faith with pride.

Every piece we offer is crafted with intention — to spark conversation, inspire courage, and remind you of the truth: "The LORD has established his throne in heaven, and his kingdom rules over all." — Psalm 103:19

We partner with Elevated Faith to bring you high-quality, faith-driven apparel that speaks to the soul.

Thank you for being part of this movement. Not sorry. Not ever.